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Introduction to TikTok and Basic Navigation (90 minutes)
Introduction to TikTok and Creating Effective Content
Objective: By the end of the workshop, participants will have a basic understanding of TikTok and will create one TikTok video.
1. Introduction
a. Importance of TikTok in the current social media landscape.
2. Understanding TikTok platform
a. What is TikTok?
b. Key features and functionalities
c. TikTok Demographics and Trends
d. TikTok Algorithm
3. Elements of Creating Effective TikTok Content
a. Content planning
b. Video structure
c. Music and effects
d. Post captions, hashtags, and comments
4. Hands-On Session: Creating a TikTok Video
a. Setting up an account
b. Exploring the app interface
c. Recording and editing basics.
d. Adding music, effects, and text
5. Activity: Create your first TikTok video
6. Best practices
7. Q&A and Wrap-Up
Objective: By the end of the workshop, participants will have a basic understanding of TikTok and will create one TikTok video.
1. Introduction
a. Importance of TikTok in the current social media landscape.
2. Understanding TikTok platform
a. What is TikTok?
b. Key features and functionalities
c. TikTok Demographics and Trends
d. TikTok Algorithm
3. Elements of Creating Effective TikTok Content
a. Content planning
b. Video structure
c. Music and effects
d. Post captions, hashtags, and comments
4. Hands-On Session: Creating a TikTok Video
a. Setting up an account
b. Exploring the app interface
c. Recording and editing basics.
d. Adding music, effects, and text
5. Activity: Create your first TikTok video
6. Best practices
7. Q&A and Wrap-Up
Profile of Janus Chan
Janus Chan is a certified ACTA trainer and ICF certified coach, helping her clients who are looking for a breakthrough in their business and career.
Janus embarked on Facebook, YouTube and LinkedIn for her coaching business. In 2020 during the circuit breaker, she explored TikTok out of boredom and started doing memes.
Her videos caught TikTok Singapore’s attention. She became TikTok’s official content creator for their education platform - #learningisfun. She started giving tips on job search, career switch, career progression and mid-life career crisis as a TikTok career coach. Her best performance video has the highest viewership of 600k. Most of her clients streamed in from TikTok. TikTok became her marketing main platform.
Janus was also featured on The Straits Times interviewing her success on TikTok and she was invited to be a panel speaker for an international event for TikTok
