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Leading With Influence: Walk, Talk And Act Like A Boss™
As modern organizations and teams continue to evolve, traditional forms of power are becoming less relevant in business. Instead, influence and softer forms of power are becoming more important. These come from expertise, persuasiveness, and personal qualities such as charisma, presence, and personal branding.
Most business communications are about persuasion: selling goods and services, tangibles and intangibles, ideas and visions. Whether creating a tag line for a pitch or structuring a campaign for the long haul, the ability of the messenger to influence is as important as the persuasiveness of the message.
The ability to influence and persuade others is essential at all levels of the organization. In this workshop participants will explore the mindset, skills, and behaviors of influential leaders. They will discover how to project confidence and presence to win the buy-in and support of others. They will learn to size up their target audience and craft a clear and concise message to maximize their own influence. Finally, participants will learn a variety of influence and persuasion techniques to command respect as a leader.
Most business communications are about persuasion: selling goods and services, tangibles and intangibles, ideas and visions. Whether creating a tag line for a pitch or structuring a campaign for the long haul, the ability of the messenger to influence is as important as the persuasiveness of the message.
The ability to influence and persuade others is essential at all levels of the organization. In this workshop participants will explore the mindset, skills, and behaviors of influential leaders. They will discover how to project confidence and presence to win the buy-in and support of others. They will learn to size up their target audience and craft a clear and concise message to maximize their own influence. Finally, participants will learn a variety of influence and persuasion techniques to command respect as a leader.
Objective
- Understand the relationship between power, influence, and persuasion
- Determine the types of power and influence you have and how to get more
- Create a powerful personal brand and first impression of your choosing
- Craft a clear, compelling, and persuasive message
- Learn how to create campaigns to influence others over time
- Project confidence and assertiveness to command respect
- Use the power of words and language techniques to best effect
- Manage choices to get the outcomes you desire
- Unleash your passion and your purpose to compel others to action
- Master a variety of techniques to influence and persuade others
- Look, sound, walk and talk like a boss!
Outline
Your Personal Brand
What is your brand?
Your image, your story
The Window of Opportunity: First impressions and the Halo Effect
Your appearance
Color me _________
Asserting Yourself
Passive, assertive, or aggressive?
The assertive voice
Assertive body language
The confidence factor
Your Purpose, Your Passion
Who is your target?
Crafting your message with the ACI Formula™
Finding the right balance - logic vs. emotion
Your Money Phrase
Changing minds: developing a campaign
Passion and authenticity
Your Influence and Persuasion Toolkit
Power, influence and persuasion
Six Weapons of Influence
- Reciprocation
- Commitment and Consistency
- Social proof
- Liking
- Authority
- Scarcity
Managing Choices
Framing
Contrast
Anchors
The Yesable Proposition
Walk and Talk Like a Boss
First you listen
Show you care
Language matters
- Toss backs and jargon
- Yes, but ... Yes, and ...
- Power words
- Active voice
- Persuasive words and concepts
charisma and presence
Are you a Multiplier?
What is your brand?
Your image, your story
The Window of Opportunity: First impressions and the Halo Effect
Your appearance
Color me _________
Asserting Yourself
Passive, assertive, or aggressive?
The assertive voice
Assertive body language
The confidence factor
Your Purpose, Your Passion
Who is your target?
Crafting your message with the ACI Formula™
Finding the right balance - logic vs. emotion
Your Money Phrase
Changing minds: developing a campaign
Passion and authenticity
Your Influence and Persuasion Toolkit
Power, influence and persuasion
Six Weapons of Influence
- Reciprocation
- Commitment and Consistency
- Social proof
- Liking
- Authority
- Scarcity
Managing Choices
Framing
Contrast
Anchors
The Yesable Proposition
Walk and Talk Like a Boss
First you listen
Show you care
Language matters
- Toss backs and jargon
- Yes, but ... Yes, and ...
- Power words
- Active voice
- Persuasive words and concepts
charisma and presence
Are you a Multiplier?
Who should attend
Managers, supervisors, department heads, team leaders, C-level executives,
lawyers, government officials, sales professionals, business development
executives, entrepreneurs, lecturers, IT and technical staff, customer service and
support staff, administrative staff, and others who wish to develop their influence
as a leader.
lawyers, government officials, sales professionals, business development
executives, entrepreneurs, lecturers, IT and technical staff, customer service and
support staff, administrative staff, and others who wish to develop their influence
as a leader.
Methodology
- Presentation and discussion
- Demonstrations
- Interactive sessions
- Role plays
- Self-assessments
- Videos
Profile of David Goldwich
David is a "reformed" lawyer who is committed to helping people get what they want by teaching them how to play the negotiation game and be assertive, compelling, persuasive communicators. Born and raised in Miami, Florida, USA, David has been living in Singapore and working throughout Asia since 1999.
David has MBA and JD degrees from accredited and respected bricks-and-mortar universities. He practiced law in the United States for more than ten years, arguing before judges and political, government, and community bodies. He knows how to persuade the toughest audiences. David is trained as a mediator and has managed small businesses as well.
Recognizing that lawyers perpetuate rather than solve problems, David began lecturing and training in 1995. He has taught at the tertiary level in the USA and in Singapore. As a trainer, David applies the "80/20 Rule" by identifying the few critical tools necessary for the greatest improvement and presenting them in a form that is easy to learn and simple to use. An engaging and award-winning speaker, David uses humor and stories culled from his own experience as a lawyer, businessman, and father to help people reach breakthrough changes in their personal and professional lives. David is the author of four books and numerous articles in his field of expertise.
Some of David's recent projects in the region include Allianz Insurance Management Asia Pacific, American Express, Citibank, Caterpillar, Siemens, Singapore Technologies, Panalpina World Transport, BP, Shell, Petronas, Singapore Refining Company, Deutsche Bank, Amtek Engineering, BHP Billiton, Carl Zeiss, Cold Storage, Mitsui Chemicals, Chevron Phillips Chemicals, General Mills, Boston Scientific, Republic of Singapore Navy, Land Transport Authority, IRAS and Ministry of Foreign Affairs
